Listing Page Guidelines

The examples on this page show the listing for Pocket Address, a demo app.

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Banner

The banner appears at the top of your app’s detail page, behind the app icon. Requirements

• Banner must be 1200px by 600px dimensions.

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App Icon

The app icon is often a user’s first point of contact with your app on the dApp Store, so it is crucial that it is thoughtfully crafted to convey your dApp’s brand and value. Requirements

• Icon must be 512px by 512px dimensions.
• Icon must have a background color (no transparency).

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App Name

Your app name should be unique, memorable, and suggest your app’s core functionality. Set yourself apart by choosing a name that isn’t generic or too similar to existing apps. Requirements

• App name cannot exceed 25 characters.

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Description

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Short Description

Your app’s subtitle, or short description, should concisely communicate the purpose of your app. Use this space to showcase your app’s “elevator pitch” and capture a user’s attention. Requirements

• Short description cannot exceed 50 characters.

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Long Description

Your app’s long description should be a well-written, concise overview of your app’s features and functionality. Use this space to give more context to users about what your app is and how they will use it. Users should be able to read it and quickly understand your app’s core purpose.

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Preview

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Videos

An app preview video should effectively showcase your app’s main features, UI flow, and core user experience. Requirements

• 1080p (1920px by 1080px) is strongly recommended.
• All videos must be .mp4 video file format, up to 30MB each.

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Screenshots

An app preview screenshot should highlight a core feature or screen of your app. The preview gallery should tell a compelling visual story of your app’s core user experience. Requirements

• Upload 4 to 8 screenshots or videos.
• Images can be JPG, PNG, GIF, or WebP, up to 3MB each.
• Choose portrait (9:16) or landscape (16:9) for your first preview.
• Every other preview must have the same dimensions as the first one.
• At least 1080px in width and height is recommended.

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What’s New

The What’s New text you enter with each release appears on your listing. Use it to tell users what changed in that version.

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App Info

The App Info section links to your developer website, terms of service, and privacy policy. Make sure each link is publicly reachable, as broken links are a common reason for rejection.